Inferring = Conclusion from evidence + Reasoning
Warm-up Activity -
We were shown certain objects and accessories belonging to a person and were asked to collectively take guesses as to who the the objects might belong to. We tried to understand the demographics of the person like - gender, race, age group, physical characteristics, occupation, income group, tastes, preferences etc.
Main Activity -
We were given a collection of objects and had to guess the demographics of the person they might belong to, as well as make a sketch of the person and their living or work space.
Character Created and Personality Detail -
Group Work -
I think as a group our coordination was pretty good and we were able to come up with good inferences. The character we came up with was almost like a 95% match with the original person.
Reflection -
It was tough to understand if we were falling into a stereotype or were actually using facts to take out inferences.
As designers a deep understanding of our target audience is important for creating good products. User personas help a product team find the answer to one of their most important questions, “Who are we designing for?” By understanding the expectations, concerns, and motivations of target users, it’s possible to design a product that will satisfy users’ needs and therefore be successful.
Learning Mantra -
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